To build trial and credibility for Galliano Ristretto – the world's first Ristretto Liqueur.
To connect with key influencers in the Sydney and Melbourne fashion and social set through a range of events and experiences.
Bringing it to life
The fun part was seeing the delight and surprise on peoples' faces when they tried the coffee cocktail creations made exclusively for each event. 'You have got to try one of these!!' soon became the catchphrase.
Our role was working in partnership with the Galliano team to:
What it delivered
Awareness, trial and credibility for Galliano Ristretto.
Sales through the event 'over forecast'.
New news for media.
Want to see more?
Check out our Pin board - Liquid Artistry